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Stephanie Tantum

bridging the gap between businesses and their communities

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Marketing Career Prep

What I had to learn “on the job”

I won’t lie. I dedicated my college career to philosophy. My communication degree came secondary, and only because my parents insisted I have a “real” major to fall back on. But that doesn’t mean I completely shirked my duties. I completed an internship. I ran the weekly student newspaper. I got involved.

Somehow, though, I found myself ill-equipped for life outside of college. When I graduated, I had no idea what opportunities my degree afforded me, let alone what I actually wanted to do with my life. As I’ve written before, I could read, write, speak, and think, but what in the would was I qualified to actually do? What did I have to offer at a company? Or anyone else for that matter. I felt a lot like this. Continue reading “What I had to learn “on the job”” →

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Philosophy made me a better marketer

Philosophy is a bunch of hogwash written by self-righteous, pie-in-the-sky, detracted from the real world, idealists. Or at least that’s what I’m used to hearing every day from politicians, hard science educators, and even my own parents. (Edit: my parents have come around…for the most part.)

As a newly accepted student to the University of Scranton, to which I begrudgingly agreed to go after my father made a deposit without talking to me, I received the craziest letter in the mail. Paraphrasing: You’ve been selected to enroll in the University of Scranton’s Special Jesuit Liberal Arts program, invite-only for the [insert some string of flattering adjectives here] students. (Note: When I was there, SJLA wasn’t called an “honors” program. In fact, at least one professor was actually disgusted by anyone who referred to it as such. Times have change.) While it sounded terribly boring, I signed up. I figured it couldn’t hurt my resume and I could always leave the program later if I hated it. Continue reading “Philosophy made me a better marketer” →

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